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In "the market competition, terminal for king" today, as a terminal display's flagship store nots allow to ignore. A good terminal image is opening a brand of the door of the keys, it is can establish Carrera Sunglasses brand image and improve sales performance.

As market sundry store, are now dotted, thousands of customers. How can emerge in many brand, let oneself storefront attract customers eyes? How can we make store stimulate consumer purchasing desire? This lets stores design is very important. And store the design and not just the thing of stylist, again good design also need most loyal reduction in construction, so, of the stores design and make, talk about my opinions:

A, boutique necessary four elements

First, a successful stores must have four elements, namely: the visual direction elements, layout oriented elements, show series elements and purchase atmosphere elements.

1, visual direction elements;

Visual direction elements refers to a customer's vision attract, reasonable use of color, lamplight, modelling, this step is to let customers see our store, and to our shop interested, which came into our stores.

2, layout oriented elements;

Function, move line and environment, is the key, customer oriented layout into our shop, whether let him in our store time stay longer, in our shop around it, or in our shop sit down, this needs of the stores design to blend into the reasonable function distribution, including humanized negotiate the Settings, be helpful for customers to stay to visit and walking route design, reasonable collocation some accord our brand culture soft adornment, if hang a picture, strike branch, arts and crafts, blends together the clay into a purchase has thick of brand culture environment.

3, display series elements;

In product exhibition, should accomplish diversification, novel change, the neat glycosylated. Whether in the exhibition, exhibition stand on the design, or wall and experience the adornment effect on, must break the traditional thought idea and mode, bring forth the product sample to change into unity, the neat in novel, imposing manner of meticulous, trivial, single, a kind of traditional way shall exclude.

4, buy atmosphere elements;

Can let consumer truly into stores to buy atmosphere, but also in color, smell and sound fluctuation kongfu. Colour and environment, and the commodity collocation is harmonious, on the customers shopping psychology has a direct impact. In addition, also have a lively, enthusiasm, with the music as inspired colour foils. Even smell's positive and negative. In-store odour is of vital importance. Into the shop, a good smells will enable customers in a happy mood.

In short, a successful store was not only visually requirements neat, beautiful, but also can very good across to the customer related sales information, to the maximum make customer generation buys desires and finally formed purchase behavior.

Second, boutique in decorate should pay attention to those problems

In stores specialist process, we should pay attention to the following aspects:

1, decoration of quality control in the quality control of raw materials, decoration, construction process quality control.

2 the schedule control, decoration, design time, construction period, the acceptance time is the key to progress control.

3 and the cost control. Decoration, choose good, with good decoration materials, improving the construction site management.

4, accord with the product culture craft Monster Energy caps  ornaments display (the use of props).

Good terminal image is hardware, so innovative marketing methods and skills is software, only his hands were to catch, our sales can make up, so we put not easily imitate the aesthetic idea of applied to NFL Caps sales.

The traditional product functional introduction has no more new, stimulate afford customers to buy desire, we might as well in beautiful with fashionable element, focusing on to introduce products will give packaging products, deliberately ED Hardy sunglasses  for her coated with mysterious veil, let consumer to its produce a curious feeling, thus not only meets our promotion for the consumer, also brought sensory stimulation.